WELCOME TO THE NEW ERA OF AWAKEN: PARTNERSHIP WITH DERAYING & DIVERSE
Today, we are proud to announce that Awaken eSports and two of gaming entertainments biggest brands known as Diverse and Deraying have agreed on a strategic and multi-media partnership, which will form one of the biggest eSports brands in history.
Earlier this weekend, our corporate and majority owners came to the decision of this partnership between the Awaken, Diverse and Deraying brands worldwide after discussions. This signals a major move forward for Awaken going into 2017 and improving its' overall brand. During this partnership, all brands will continue to work individually while contributing with new and exciting developments within the esports and entertainment scene. The intention of this partnership is to get more eSports teams within Awaken, increase global brand awareness for all brands, help with strategic insight, multi-media, marketing, and much more to come.
For those unaware, Deraying is a well-known gaming entertainment team with over 109,000 subscribers with a multimillion viewer fan base and Diverse currently has a estimated subscriber base of 30,000+ on YouTube. This creates a big opportunity for all brands involved in this partnership, especially due to their active fanbases.
Jason "Prophet" Collins, Chief Brand Officer for Awaken, commented on this partnership saying "We have had our eyes on the gaming entertainment for a long time and last year, we were most proud of Deraying and Diverse on how they have established their brand. This partnership is something we at Awaken look forward to, as it provides a major opportunity for everyone involved."
Tristin Chambers, Founder and CEO of Awaken, commented by saying, “I remember starting in gaming entertainment almost 5 years ago, and with Awaken's legacy starting in it as well, I am very happy to welcome Diverse and Deraying to our family. It is always a pleasure to work with those who are extremely talented and I feel that this will provide the opportunity for us at Awaken to accomplish great things. I want to thank each and every one for their support over the past 3 years, and I’m excited for the future.”
About Awaken: Founded in 2012, Awaken has been a leading media agency specializing in recruiting and developing professional gamers, creating online and offline high quality media and developing engaging marketing initiatives aimed at attracting and influencing gamers worldwide. Awaken is dedicated to improving the development of eSports and the skills of the players wiith professional teams in the most popular games such as: League of Legends, Dota 2, Call of Duty, and more. Our players attend more than 20 international events per year and have entertainers representing our brand in every corner of the world.